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Despite being retired, Yao is still busy with endorsement deals in China

August 1st, 2011
by John

After making his retirement official about 10 days ago, it’s clear that Yao still remains a valuable spokesperson for Chinese companies.

Raymond reports in the forum that just a short time after Yao made his retirement announcement, on July 27th Yao continued to fulfill his commercial endorsement commitments for China Life Insurance. The company announced that despite Yao now being retired, they are going to extend his endorsement contract (terms unknown) when his current contract expires.

July 27th, 2011 - Yao Ming attends the opening ceremony of a China Life summer camp for kids

As China Life’s Global Ambassador, Yao made an appearance at the opening ceremony of the annual 3rd China Life Insurance Summer Love Camp in Xian of Shaanxi.

About 50 surviving orphans from the Szechuan Wenchuan earthquake, Qinghai Yushu earthquake and Gansu Zhouqu landslide are taking part in a 6-day summer camp. Accompanied by volunteers, these orphans will tour the 2011 World Horicultural Expo, visit the Terracotta (one of the 8 Wonders of the World) as well as the Ming Dynasty City Wall Ruins.

For more photos and details of Yao at the opening ceremony, click here.

The next day (July 28th), Yao flew back to Beijing from Xian and participated in the product launch for Beijing UniStrong Science & Technology Co Ltd, a high-tech company specializing in Global Positioning System (GPS) technologies.

July 28th, 2011 - Yao Ming attends the product launch of Beijing Unicom's in Beijing

Yao serves as the company’s official image spokesperson (and actually is their 4th largest shareholder when Beijing Unistrong went public and got listed in the Small and Medium Enterprise board of the Shenzhen stock market). Yao has been a spokesperson for Beijing Unistrong ever since 2005, and his endorsement contract was extended for another 5 years back in 2010.

The product they launched is called China Position, a cloud computing cross-platform, cross-network, cross-industry technology platform claimed to be the first commercially viable cloud computing-based application in China that marked the entry of China’s satellite navigation industry into the “Cloud” era.

For more photos from the product launch and the product itself, click here.

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